Like most website operators, The Drift collects non-personally-identifying information of the sort that web browsers and servers typically make available, such as the browser type, language preference, referring site, and the date and time of each visitor request. The Drift’s purpose in collecting non-personally identifying information is to better understand how The Drift’s visitors use its website. From time to time, The Drift may release non-personally-identifying information in the aggregate, e.g., by publishing a report on trends in the usage of its website.
The Drift also collects potentially personally-identifying information like Internet Protocol (IP) addresses for logged in users and for users leaving comments on https://www.thedriftmag.com/ blog posts. The Drift only discloses logged in user and commenter IP addresses under the same circumstances that it uses and discloses personally-identifying information as described below.
Gathering of Personally-Identifying Information
Certain visitors to The Drift’s websites choose to interact with The Drift in ways that require The Drift to gather personally-identifying information. The amount and type of information that The Drift gathers depends on the nature of the interaction. For example, we ask visitors who sign up for a blog at https://www.thedriftmag.com/ to provide a username and email address.
We use Mailchimp as our marketing platform. By subscribing to The Drift’s newsletter, you acknowledge that your information will be transferred to Mailchimp for processing. Learn more about Mailchimp’s privacy practices here.
You can change your mind at any time by clicking the unsubscribe link in the footer of any email you receive from us, or by contacting us at via our contact form. We will treat your information with respect.
The security of your Personal Information is important to us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Information, we cannot guarantee its absolute security.
Links To External Sites
We have no control over, and assume no responsibility for the content, privacy policies or practices of any third party sites, products or services.
TheDriftMag.com uses Google AdWords for remarketing
You can set preferences for how Google advertises to you using the Google Ad Preferences page, and if you want to you can opt out of interest-based advertising entirely by cookie settings or permanently using a browser plugin.
Protection of Certain Personally-Identifying Information
The Drift discloses potentially personally-identifying and personally-identifying information only to those of its employees, contractors and affiliated organizations that (i) need to know that information in order to process it on The Drift’s behalf or to provide services available at The Drift’s website, and (ii) that have agreed not to disclose it to others. Some of those employees, contractors and affiliated organizations may be located outside of your home country; by using The Drift’s website, you consent to the transfer of such information to them. The Drift will not rent or sell potentially personally-identifying and personally-identifying information to anyone. Other than to its employees, contractors and affiliated organizations, as described above, The Drift discloses potentially personally-identifying and personally-identifying information only in response to a subpoena, court order or other governmental request, or when The Drift believes in good faith that disclosure is reasonably necessary to protect the property or rights of The Drift, third parties or the public at large.
If you are a registered user of https://www.thedriftmag.com/ and have supplied your email address, The Drift may occasionally send you an email to tell you about new features, solicit your feedback, or just keep you up to date with what’s going on with The Drift and our products. We primarily use our blog to communicate this type of information, so we expect to keep this type of email to a minimum. If you send us a request (for example via a support email or via one of our feedback mechanisms), we reserve the right to publish it in order to help us clarify or respond to your request or to help us support other users. The Drift takes all measures reasonably necessary to protect against the unauthorized access, use, alteration or destruction of potentially personally-identifying and personally-identifying information.
The Drift may collect statistics about the behavior of visitors to its website. The Drift may display this information publicly or provide it to others. However, The Drift does not disclose your personally-identifying information.
To enrich and perfect your online experience, The Drift uses “Cookies”, similar technologies and services provided by others to display personalized content, appropriate advertising and store your preferences on your computer.
If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.
If you have an account and you log in to this site, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.
When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.
If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.
Embedded content from other websites
Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.
When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.
How long we retain your data
If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.
For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.
What rights you have over your data
If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.
Where we send your data
Visitor comments may be checked through an automated spam detection service.
Those who engage in transactions with The Drift – by purchasing The Drift’s services or products, are asked to provide additional information, including as necessary the personal and financial information required to process those transactions. In each case, The Drift collects such information only insofar as is necessary or appropriate to fulfill the purpose of the visitor’s interaction with The Drift. The Drift does not disclose personally-identifying information other than as described below. And visitors can always refuse to supply personally-identifying information, with the caveat that it may prevent them from engaging in certain website-related activities.